Redheads
We created engaging, step-by-step content for Redheads, highlighting their products through grilling tips, recipes, and maintenance guides for charcoal enthusiasts.
The Scope
Recipe Development
Videography + Editing
Art direction
The Overview
The Redheads campaign focused on creating engaging, practical, and visually appealing content that highlights the brand's charcoal grilling products. Our goal was to provide step-by-step guides, expert grilling tips, and recipe-driven content to showcase how Redheads can enhance the charcoal grilling experience. The project includes a variety of content, from instructional videos on how to light a charcoal grill and maintain it, to cooking tips, and recipe tutorials featuring seasonal ingredients.
The Brief
For the Redheads campaign, we created engaging content that celebrated the art of charcoal grilling. We featured Redheads products in everything from step-by-step guides on lighting a grill, to top cooking tips and cleaning hacks. The campaign also included delicious recipe videos using seasonal ingredients, with a natural, user-friendly style to keep things relatable.
ALDERGRILLS
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